Offer advertising space
You want to earn money with ad slots on your displays, for your own partners or through the ad network.
- For
- shops, pharmacies, and anyone with displays where customers buy
- Prerequisite
- the Owner role. The ad network is open to every package, your own advertisers need Premium.
On this page
Your displays can earn money: manufacturers and brands pay for their creatives to run where your customers decide what to buy. You sell slots to your own advertisers, take part in the Szenera ad network, or both. Every play is measured and proven with a signed proof.
Two ways
| Way | What you do | Package |
|---|---|---|
| Ad network | Szenera sells the slots to advertisers, and you earn a share of the revenue. | Every package |
| Direct business | You sell slots to your own partners, such as a supplier, and book their campaigns yourself. | Premium |
What you need
| What | Recommendation |
|---|---|
| Displays | Displays where customers stand and decide, such as at the counter or in the shop window |
| Ad space | For each display, where it hangs and how large it is, and for each location how many visitors come |
| Playlists | An ad break in the playlists that run on these displays |
How to set it up
- Describe your ad space and audience, see Set up ad space and audience.
- Add an ad break to the playlists of these displays, see Add an ad break to a playlist.
- Join the ad network, choose how revenue is settled, and exclude industries you don't want, see Join the ad network.
- For direct business, create your advertiser and book a campaign, see Create an advertiser and Book an ad campaign.
- Approve creatives before they run, see Create and approve creatives.
Tips from practice
- Keep the ad share moderate. A playlist with a short ad break between your own content keeps people watching. The ad break settings show the ad share of one loop.
- Choose a good filler. A slot without a booking shows the filler you choose, such as one of your own offers.
- Proofs go out by themselves. After each month, your advertisers receive a signed proof by email, see Proofs and links for advertisers.
Related
Was this helpful?